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milestone! 4sq’s first commercial. Love Love Love this
we made the NY Times, mom! :)
Crunchies! Me, Ron Conway (Ron = Awesome) and my buddy Ryan Amos (co founder at Daily Booth)
As you may know, every checkin on foursquare generates points and we display the top users on the leaderboard. Users from city to city compete using this “high score board for exploring your city” as a baseline.
About a month ago, we made some noise to trying to find a sponsor for our NYC leaderboard. We had this idea that if we could turn points into dollars, we could probably find some way to turn those dollars over to local charities.
And here we are, a month later, announcing a leaderboard sponsorship with Pepsi to do just that!
This week (starting last night, thru Sunday Dec 13 @ 11:59p), every point added to the foursquare leaderboard will be lead to Pepsi donating $0.04 to CampInteractive, an organization that helps empower inner-city youth through technology skills and mentoring.
We are *super excited* about this, not just because this is a great way to tie foursquare points into something in the real world, but *just like that* we’re about to raise about $10,000 for a great organization (btw, we capped the donation at 10,000 points / $10,000 as things can tend to get out of hand with foursquare :)
A quick round of thanks to our leadererboard sponsor Pepsi and to Adam Gillman & Simon Kirk at Techies Give Back (these two made it all happen!)
Also of note: Techies Give Back is holding an ice skating event this Sunday December 13 where every ticket sold allows a child to have a day out and another day of mentoring. You can buy tickets here. We hope to see you there!
baby’s first partnership deal! stay tuned for more of this stuff!
well done. simply awesome.
@jack, I agree. I love this iphone app. I mean, i absolutely love this app. If you havent downloaded this app yet, you are missing out, big time. Retail merchants, pay attention. This service will change the way you interact with consumers and build brand loyalty. My work on the twttr 101 sparked my obsession to help local businesses offer an innovative, unique customer service value proposition. 4sq is that channel. It’s live, and it’s real time. This is going to be big. more later.
architectural porn. this office is so dope.
